Product Designer

Sean Reynolds

:: Location: San Francisco / Mission District

Passionate about crafting inclusive and engaging experiences for diverse global communities

Selected Projects

These successful data-driven products have been loved by millions of consumers around the world.

Crackle

Atomic Design System

Results:

1,900% New Sign Up Growth
13% growth in MAU
10% growth in average watch time
150% avg ARPU growth

Role:

Design System Designer
Product Strategy   
Product Design  
Design Team Lead

About :

I was brought on board to Crackle by Ryan Ford, one of the best design leaders I've worked with (we go way back to our days at Crunchyroll), to design and launch a brand-new user experience.     

I played a key role in creating an atomic design system ensuring consistency across mobile, web, and TV.

➔ VIEW CASE STUDY

PicsArt

Community Experience Redesign

Results:

+300% Engagement
Apple App of the Day
#2 Top App Feb. 2020
#12 Most Downloaded App Worldwide 2021

Role:

Design Team Lead
Product Strategy
UX Research
Product Design
Design System Design

About :

I joined the community focused product group in 2019. I worked directly with the CPO and Community Product Director to design and improve discovery experiences, content sharing, search, user identity, trust & safety.

As a team lead, I created the foundation for a global design system.

➔ VIEW CASE STUDY

Community Redesign Home

USA Top Charts / Free Apps - #2 Feb 2020

Crunchyroll

Foundational Mobile App Design

Results:

300% paid subscriber growth
#5 Top grossing entertainment app
Featured by Apple:
App of the Day, Apps We Love, Must Have Apps

The product redesigns helped scale Crunchyoll from 600k to 3+ million users.

Acquired by AT&T

Role:

Design Team Lead
Product Strategy
Product Design
Design System Design
Interaction Design
Accessibility Strategy
UX Research

About :

I joined Crunchyroll in 2015. My first project was a reimagined Android experience. Shortly after a successful launch, I tackled the redesign for iOS as the only designer and 2 engineers. Applying those UX principles that were loved by the community to a redesign of Crunchyroll iOS.

As more designers joined, I migrated to a Team Lead role with more focus on Product Strategy.

I joined Crunchyroll in 2015. My first project was a reimagined Android experience. Shortly after a successful launch I tackled the redesign for iOS, Applying those UX principles that were loved by the anime communit.

Crunchyroll Mobile Redesign

Apple App of the Day- June 12, 2019

VRV

Strategic App Redesign

Results:

Apple App of the Day

Role:

Product Strategy
Product Design
Prototyping
UX Research
Guerrilla User Testing
Design System

About :

Award wining. Inspired multi channel UI/UX. Sci-Fi- Gaming - Anime -Animation

A streaming service built for a niche consumer audience.

VRV Mobile Redesign

Apple App of the Day - July 19, 2019

Contact

hi@seanreynoldsdesign.com